Home » MDirector vs Brevo: comparison

MDirector vs Brevo: comparison

When looking for the ideal platform to boost an email marketing strategy, it is important to compare MDirector vs Brevo . Both platforms offer advanced tools for efficient campaign management, but each has its own strengths.

In this comparison, we will analyze their MDirector vs Brevo functionalities, usability and performance, providing a complete overview to help you make the decision that your business needs.

TABLE OF CONTENTS

MDirector vs Brevo: Which tool is best for you?

MDirector 

Brief

Free plan

Landing page

Yeah

No

Dark Mode Preview

Yeah

No

Basic plan

Remove the footer with advertising

Yeah

No

Landing page

Yeah

No

A/B Testing

Yeah

No

Heatmap Report

Yeah

No

Reports by device

Yeah

No

Connection with RRSS

Yeah

No

Advanced statistics on openings and clicks

Yeah

No

Multi-user access

Yeah

No

Intermediate plan

Multi-user access

Yeah

No

Custom sender

Yeah

No

Custom landing domain

Yeah

No

Dynamic content

Yeah

No

To determine the winner of this analysis, we will now analyze the main elements of a tool focused on sending email campaigns:

 1.- Creation of landing page

With MDirector you can generate your landing page with any of its four plans, even with the free one, unlike Brevo, where it is only available in the Business and Enterprise plans.

Landing Optimizer’s functionality allows you to easily design and publish landing pages. It includes a wide catalog of customizable templates belgium phone number data that allow you to easily adapt the look and feel of your brand.

It is worth noting that, with its drag & drop editor, you can create your own landing page with a professional appearance without having technical knowledge .

 

belgium phone number data

2.- Elimination of advertising

In MDirector, it is possible to remove advertising for free in any paid plan (LITE, PRO, TOTAL). In Brevo, however, it is available customer journey map: improve your campaign planning starting with the Business Plan.

3.- A/B Test

In MDirector, starting with the Lite plan, you have the opportunity to carry out A/B tests, which consist of a comparison between two email sends that differ in one or more elements . On the other hand, in Brevo, this functionality is available virgin islands mobile data starting with the Business plan at a higher price.

Thanks to its advanced reporting system, you can see the performance of each version of your email campaign in the reporting dashboard . By selecting an evaluation criterion (a set of conditions or metrics used to evaluate the success of an email campaign), such as opens or clicks, the results of both tests are evaluated, and the winning version is sent to the rest of the list, thus optimizing the impact of your email campaign.

4.- Heat map

Another aspect that stands out in MDirector’s reports is the heat map report that is shown in all its plans , unlike Brevo, in which it is available starting with the Business plan.

In email marketing, a heatmap is a visual representation that shows the areas of greatest interaction in an email. It is used to analyze user behavior and understand which parts of the email capture the most attention.

5.- Report by device

From the MDirector reporting panel you can see from which devices or browsers the email marketing campaigns have been opened, a feature available for all plans, while in Brevo you can find it only in Business and Enterprise plans.

This category includes mobile devices (cell phones, tablets) and desktop computers, for example.

6.- Connection with RRSS

Another factor that tips the balance in favor of MDirector, since it is not available at Brevo. A highly valuable resource for reaching a wider audience and improving the engagement of your brand’s content on your social profiles and in your email marketing campaigns.

From your MDirector dashboard you can synchronize your Facebook or X account so that a message is automatically posted on your wall or a tweet after sending something.

To enable posting on a social platform you must log in with the user and accept the posting permissions on that user’s wall for the MDirector application.

7.- Advanced statistics

Immediately view the activity of your contacts and the performance of your email marketing campaigns with MDirector’s advanced reporting system in any of its paid plans. These reports, for example, provide data on the opening, click and bounce rates. They also show unsubscribes, spam traps, the operating system from which the email was opened, the web browser used to view it, blocked emails, etc.

It also offers the possibility of downloading reports from the reporting panel or via API, including lists of subscribers who have performed each activity or access to a public URL of the reports.

Brevo’s reports, on the other hand, only show basic metrics such as open and click rates, so if you want to know in depth the performance of your mailings, MDirector is the right choice.

8.- Multi-user access

User management in MDirector is quick and easy . Multiple people can be assigned to an account, all with different roles, depending on the plan chosen.

In this way, work on an email marketing campaign can be carried out from multiple locations at the same time, streamlining the process.

This option is available for Brevo users from the Business plan. This limits the management of the platform to a single work team.

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