How to make your advertising campaigns more profitable in 2023

How to make your advertising campaigns more profitable in 2023? Jose Villalobos, who currently chairs our Convierte Más Group, will share great strategies with you.

In his own words, 2022 has been a very challenging year for many companies (in terms of advertising investments).

If you are running a business and this topic is causing you some How to m uganda consumer mobile number list ake  anxiety, we will share valuable information with you so that you can optimize your campaigns in the next 12 months like an expert.

Related content: How to plan your online advertising campaigns?

How to optimize your advertising campaigns in 2023

According to Jose Villalobos, in 2023 we will have two options to optimize our advertising budgets:

1. Keep doing the same old thing

 

There are some things that never change, including the fact that we always sell to real people.

Jose explains that our brain, our way of thinking and our way of buying remain the same.

Pay attention to what you should continue doing when planning you read morehow to have a profitable service business in 2023 r advertising campaigns in 2023:

Identify your target audience

It is very important that you understand who you will sell your products or services to.

Only then will you know who you are targeting with your advertising ca bz lists mpaigns, so that you can impact your avatars more effectively and efficiently.

This is basic. Look, how would we be able to communicate with a doctor if our communications aren’t personalized to this specific avatar?

We cannot speak to our audience in a language that is foreign to them, or blindly promote advertising strategies.

This will only waste time, effort, resources and money. Audience research is something that has always been done and is not going to disappear.

There have been changes, but in 2023 we must continue studying and getting to know our target audience.