Online Advertising & Digital Advertising Advertising on Spotify and how it can benefit you
re you already advertising Online Advertising on Spotify ? If not, what are you waiting for?
The most popular music streaming platform gives you the chance to connect with users when they’re not looking at their screens and offers several formats that are very interesting for advertisers who want to invest in digital advertising . But compared to other advertising solutions, it’s not very well known, which can make it seem intimidating. That’s why, in this article, we’ll explain everything you need to know about it.
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advertising on spotify and how it can benefit you
Why should I advertise on Spotify?
For its audience figures
Spotify is a very popular app that is also fully integrated into the daily lives of its users, who listen to its thematic playlists on all kinds of occasions: while driving how to prepare your online store for the holiday season to work, before going out to party, to do yoga,… Here are some key figures provided by the platform itself to understand the impact you can achieve with advertising on Spotify :
109 million ad-supported active users each month
Over 40 million songs organized aleart news into over 3 billion playlists.
100% of registered users have the same identity across devices.