To improve your web positioning, optimize the content of your page. The first three points are quickly correctable, since they are related to variables that depend on changes in the search engine itself.
You should always be on the lookout for any changes in user flow. If you act quickly, it can even be beneficial, especially if you do so before your competition.
As for point 5, the reason is probably a search engine penalty. No penalized site appears in the first 100 results. You should thoroughly analyze your site for problems such as incorrect redirects, broken links, or bad practices, and fix them immediately.
Previously, we discussed some of the elements you should pay attention to if you notice that your organic traffic is declining. Point 4 is crucial, as it refers to the content of your page and, cambodia phone number list believe it or not, it is one of the most common problems that can cause a website to lose positions in search results.
Content issues that affect organic traffic
1. Duplicated Content
Be careful with this. This refers to when you copy content from another page, including metadata, and sometimes it includes similar code and tags.
There are several tools like Moz, Semrush, web positioning Screaming Frog, and Deepcrawl that can help you detect duplicate or similar content that could be hurting your search engine visibility.
It is important that there are no links to the same pages, similar images or keywords that indicate to search engine meta robots that it is duplicate content. Always remember that the factors to consider for a successful product line expansion strategy content must be original. There is nothing better than enriching a topic with your own ideas!
2. Thin Content
Sometimes we think our content is great and perfect for our readers, but unfortunately it is superficial and does not address a topic in a deep and comprehensive way.
Search engines tend to give preference to more comprehensive and educational content, so you should look at what the pages in the Top 10 of search results offer. Evaluating this will help you understand how to develop a specific topic.
The important thing is to make a list and review the deficiencies of your content:
- Does my competition offer better solutions or answers?
- Do I have more content than the other pages?
- Does the page I want to index have sponsored content or is it a store?
- Is the charging speed better than mine?
- Does all content load at once or is it only partially displayed?
- Is my page structure correct?
When you answer these questions, it’s important to web positioning reconsider your content. You want to be innovative and make sure the user clearly understands what they’re looking for.
3. Competition optimization
This is perhaps the most common reason of all. Your competitors are thailand data improving faster than your page. This means that your competition is constantly optimizing their content.
There are helpful tools to avoid having to review every page, such as Moz, SEMrush, and Authority Labs.
The last one is the most comprehensive, as it analyzes the 100 most popular sites and compares them to your website, showing each ranking, the exact differences, and other options. It also shows you which ones have historically been in these positions and which ones have dropped out.
Based on these results, you can improve your content by re-evaluating keywords and optimizing for your audience, adding new data that can satisfy those who search for you.
You can read: What do Black Hat SEO and White Hat SEO mean?
How to generate new concepts?
You can use a keyword planner, like the one offered by Google Ads, to review what users are searching for when they enter your pages. This will give you new ideas to add to your site.
In addition, improving the structure would also be beneficial, so that the user experience becomes better and better.
In short, your site may not be penalized simply because it is no longer in the top 10. Give it a new look, offer higher quality content to get back on track, and watch your traffic increase. Keep in mind that this is a long-term process, as search engine bots need time to update.a