From linear hamster wheel to a self-reinforcing system
In e-commerce land, it pays to be hamster wheel creative and distinctive. As a brand, but also in the tactics you use to grow your shop. That’s why I’m going to explain 8 underused e-commerce tactics in this article, so that you only have to implement them.
Many e-commerce entrepreneurs have not been able to maintain the upward trend that started during COVID-19. On the one hand, this is logical, because there were external factors at the time that ensured overall growth in the market, on the other hand, as an entrepreneur or marketer, you will also have to keep looking at yourself. Have you always been creative in your approach despite the luxurious times, or do you rely too much on Google, Meta and bol and do you now see that the volume is decreasing and the CPC is increasing?
This is what you can do
It is not justifiable that the first experience list of afghanistan consumer email with your product is a neutral or even negative one. The peak-end rule dictates that the end of the customer journey, the actual receiving and trying of the product, should be the wow moment.
Did you think Apple boxes were just how to create an attractive and creative newsletter so slow to open? Make it an. Test with extras and calculate the business case based on total customer values, repeat rates, order 1 to order 2 and newly acquired positive reviews.
Founder led growth of social selling
René van der Zel of XXL Nutrition, Mark de Boer of Upfront and Thom Siersema of PLNKTN are textbook examples of how you can use LinkedIn as a (semi) e-commerce anhui mobile phone number list brand to achieve mega reach and brand preference among a relatively wealthy target group. Take people along on your journey as an entrepreneur. Share the highs and lows. It adds a bit of personality to your brand and gives you as a founder the chance to determine the ‘ narrative ‘ about your brand before someone else does.