Home » This is what we will be implementing in our Black Friday strategies

This is what we will be implementing in our Black Friday strategies

Black Friday is just around the corner, and I want to tell you about the strategies and tactics that we have been implementing at the Convierte Más Group, both to prepare ourselves and when launching our offers, how we are attracting the audience and every detail to which we have paid attention.

This is one of the seasons when businesses experience an increase in their sales curve,  Black Friday strategies so don’t let it go unnoticed in your business or take it as just another season to sell. Here I share a step-by-step guide that will allow you to give a better direction to your strategy.

Preparing offers in our Black Friday strategy

The first thing you need to do is: prepare your offer.

Will it be packs, discounts, limited edition products, personalized products? Gather all the information abou nigeria consumer mobile number list t what has worked, what your customers have been asking for for a long time or what they really need at this moment.

To prepare our offers, we hold executive meetings where we present options and study the most viable ones, we debate and finalize what our proposal will be in terms of products. For example: this year we decided not only to create packs and offer discounts to students, but we are giving an extra 10% discount to those who sign up to our waiting list, which I will tell you about a little later.

When preparing your offer there are 3 elements that you should pay close attention to:

 

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Are you taking advantage of your bestsellers? Taking risks is good, but you should always h  how to create high-converting webinar popups ave a safe option, one that you know will do very well. Make sure you make a great offer that includes your best-selling product, either on sale, in a bundle, or in a cheaper version. You can even combine it with a product that doesn’t sell as much, but is related.
Making a profit: It’s not about making big offers to sell more, it’s about making bigger profits by taking advantage of this date. Black Friday should be the big peak in sales for your business.
Are you offering what your audience needs? The star of this date should be your audience.  bz lists Many customers spend a whole year waiting for your offers and packages to be able to buy from you, make it worth their while and offer what they expect from your brand.

Analysis of strategies

How to sell? You already have your packs, your offers, you know what you will sell, but what strategies will position you in the minds of your consumers?

You must carefully analyze which media you will use, the duration of your offer, all the details and tactics you will apply, from ads to organic content, sales pages, funnels, and more.

To establish each one, we hold meetings between each manager and his team, to brainstorm ideas that end in actions to be carried out and achieve the achievement of a common goal: selling on Black Friday. Everything starts with the meeting and the previously defined points of what we want to achieve with our strategy and the products we will sell.

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