Bridging brand and customer experience
Involve the entire team: everyone plays a role in maintaining brand integrity. Regular collaboration and training are key. Adapt based […]
Digital Marketing
December 2024
Digital Marketing
Periodically audit customer interactions
Conduct regular audits of customer interactions across all touchpoints. Are your guidelines being follow? Is your messaging consistent? This can
Digital Marketing
Two-way communication between brand and audience
Customers don’t just passively receive brand messages; they shape them. In fact, 76% of consumers say user-generated content (such as
Digital Marketing
Train employees on brand guidelines
Start by identifying every point where customers interact with your brand, whether on your website, through customer service, or on
Digital Marketing
How to build a cohesive brand experience
Use analytics tools to tailor your tone based on what works best on each channel. Identify where your audience responds
Digital Marketing
Consistent messaging: Adapt without losing
Building lasting customer relationships can feel like an uphill battle, especially when your internal team isn’t on the same page
Digital Marketing
Delivering automated self-service where customers (and agents) need it most
As customers increasingly show a clear trend towards self-sufficiency, they’re also showing that they’re more accustom to interacting with tools
Digital Marketing
Beyond Support: Top 5 Ways to Use an Open CRM Platform
For customer relationship management (CRM), it’s essential to know all the important data about your customers. And the continuous flow
Digital Marketing
We help you prepare your team: get the most out of Zendesk
A chatbot is a technological solution that allows the exchange of messages between the user and a bot , simulating
Digital Marketing
10 benefits of customer service on WhatsApp Business
In the face of the uncertainty surrounding COVID-19, we’re making contingency plans, and we know you’re probably doing the same.
Digital Marketing
Customer service on Facebook: learn the best practices
WhatsApp Business is an application that improves customer service in small and medium-sized businesses, achieving the relationships with customers and
Digital Marketing
Show your support for small businesses
Channels like Facebook Messenger are very useful when it comes to resolving queries virtually, which is where creating a customer